The relationship between a broking firm
and its client should be one of confidence and goodwill. As frequently happens, the stockbroker will have relatively varying amounts of
his customers' cash and/or stocks. At other times, the client may be in debt to
his broker. Custom, law and good business practice regard certain standards as
fundamental to a satisfactory relationship between client and stockbroker. It is
important to note that before dealing with any firm, an investor must ensure
that it is a member firm of the Exchange and is a duly registered and licensed
stockbroker.
As a new investor, you may not know
much about the financial strength, business practices and technical competence
of a stockbroking firm. The Exchange however maintains constant surveillance
over member firms to ensure compliance with operational procedures and capital
rules.While the final decision about which companies to invest in is usually
made by the investor, the broker should nevertheless offer sound investment advice
based on a careful assessment of the client’s financial objectives and develop
an investment portfolio based on the level of risk that the client is willing
to undertake. The stockbroker should do proper research and should not make any
false statements or misrepresentations regarding the value of a particular
stock or its operations. The customer must remember however, that stockbrokers can
make errors in judgment and may not always interpret the market correctly. So,
it is important at customer’s end to keep a check on the stock market
happenings every now and then. The daily trading summary is published in the
daily newspapers and it can also be accessed on the website of the Stock
Exchange. Interested individuals can additionally subscribe to receive the
trading summaries via email at the end of every trading day.
All I want to say is that your broking
firm might be the best broking firm
and it may give you all the correct suggestions but just keep your eyes and
ears open and see what is being offered to you.
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